LLAMA Webinar Shows the How’s and Why’s of Website Data Collection

The Library Leadership and Management Association (LLAMA) will present “Methods for Digging Deeper: Examining Web Services through the Lens of Data-based Decision Making” on Wed.,  May 28, at 1:30 – 3:00 PM (Central time).

This webinar will discuss why it’s important to collect data about your web site and services, and how this data can create a foundation for assessment and improvement initiatives. Specific tools to be demonstrated will include Google Analytics and Loop11.

By the end of this webinar participants will:

  • Understand specific principles and tools for web-based use testing
  • Learn methods for conducting web site testing online
  • Have a greater awareness of the role and usefulness of web analytics and the data it provides
  • Understand how to apply web analytics data to discern success with web site interactions

Presenter:  Rebekah Kilzer, Director, Clark Memorial Library, Shawnee State University, Portsmouth, Ohio

Target audiences:  library managers and administrators, Web/Online services librarians, assessment librarians, and anyone interested in assessment.

Fees:
LLAMA member: $49
Non-LLAMA member $59
LLAMA group rate (5 or more people at one site) $199
Non-LLAMA group rate (5 or more people at one site) $239

Register online: http://tinyurl.com/3zhtecm

Register with a purchase order or by mail: registration form (PDF, 1 pg.).

For questions about this webinar or other LLAMA programs, contact Fred Reuland. freuland@ala.org

Explore posts in the same categories: Continuing Education, Leadership, LLAMA Leadership, LLAMA Sections, LLAMA Updates, Management, Measurement, Assessment, and Evaluation, News, Uncategorized

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